A Case Study of a Family Business: Toshimaya Honten

Abstract

This paper presents a case study of a family business, focusing on Toshimaya Honten, which was founded in 1596. Throughout its history spanning over 400 years, the company has faced three major management crises. In light of these experiences, the company prioritizes long-term development built on trust over short-term profits, maintaining a management style that strictly adheres to its core business of sake brewing. This case serves as a prominent example illustrating the survival mechanisms and characteristics of long-established enterprises.